January 7 – June 24, 2015
Wednesdays, 12:00pm – 1:30pm Pacific

(Module 1 sessions 1/14 & 1/21 will be hosted 2:00pm–3:30pm Pacific)

Receive the skills, training, support, and strategies you need to take your transformational business to the next level while increasing your income, social impact and quality of life.

Chances are, you chose to go into business not just to make money but to make the world a better place, which also means making YOUR life a better place to be.

Too often, when we get into business for noble purposes, we can undermine our success OR undermine our well-being by getting out of balance and not seeing how to align our business with our deepest values (or make real profits).

The truth is that an enlightened business must be healthy and thriving on all levels, which means great products that truly serve, a thriving team, and healthy profits, all presented in a way that has integrity, authenticity, and even love.

None of us were raised with this template; the dominant mode of business has been a cold and calculating “profit at all costs” mentality that is doing real damage to our planet.

The good news is that there is an exciting, growing movement of entrepreneurs who are doing business in a whole new way, one that reflects our deepest mission and integrates our heart and soul.

When you are able to create and grow such a business, not only are you creating a powerful force for good in the world, you’re also modeling that it is possible for all those you touch, from customers to investors to family and friends.

In the end, creating an enlightened business allows you to feel deeply fulfilled and live a lifestyle that allows you to be generous, nourished, and whole.

If you resonate with the above description, ask yourself the following questions:

  • Do you want to grow a business that not only makes profits, but also builds deep loyalty, a committed team and changes lives (including your own)?
  • Are you excited to attract the right customers through marketing that is high-integrity, honest, and completely authentic?
  • Are you curious to learn the best growth strategies for online marketing that allow you to double and triple your reach, impact and profitability?
  • Do you want to create a holistic lifestyle that is balanced, exciting and enjoyable – without the burnout so many entrepreneurs face?
  • And, are you eager to take this journey of building a more conscious business with some of the most enlightened mentors in the world, along with a motivated peer support group?

If you answered “YES” to one or more of these questions, you are what we call an “enlightened entrepreneur” – someone who wants to embody your highest values in your business and make a real impact.

You may not even think of yourself as a businessperson, but instead, just someone with a gift who wants to be of service on the deepest level possible. That’s beautiful! And, if you have a business where you are charging for your services, you are ALSO an entrepreneur.

But chances are, you didn’t get an MBA or really ever train in business fundamentals, much less the latest in internet marketing, branding, sales funnels, teambuilding or launch strategies.

That’s where the Enlightened Business Academy comes in. It provides key trainings for people like YOU – committed, change-the-world types who never got the training to create a thriving, conscious business you love.

It’s designed to help you go beyond just building a sustainable business that feeds you and your family (though that’s a great first step that you’ll be supported in) – to a ROCKIN’ business that wows clients, customers, employees, and even investors.

Why? Because YOU are the kind of person who can help change the world.

The world actually needs you to reach as many people as possible who can benefit from your work, your teaching, your services, your products and your example. The world needs some big changes, and you can truly help.

That’s why we have assembled the creme-de-la-creme of enlightened business teachers – people who have built 6- to 7 – figure businesses on truly enlightened principles, with workplace cultures filled with love, marketing that sizzles, triple-bottom-line practices and products that are holistic and beneficial.

They are the leading-edge of a new paradigm of business that not only works better, but is a LOT more fun.

And these experts want to teach you how to do what they have done, and even surpass them. Because we’re not just training students – we’re training leaders in a whole new way of doing business that is delivering exactly what this world needs. And that means the next wave will go farther than the last.

An Enlightened Business is Your Calling

If you resonate with the above, you’re in the right place. We invite you to join us in a soulful, transformational training like no other – with fellow enlightened entrepreneurs from around the world (who can also become joint venture partners, allies, customers and more).

As an enlightened entrepreneur, you may be confused about the basics of how to run your business. Many of the traditional techniques that others take for granted may seem “old paradigm” to you, and you might find yourself reluctant to employ them. And when you do try them anyway, they may not work as advertised. Why not?

As an enlightened entrepreneur, you want to operate under new rules, be held to a different standard – and actually use sounder methods.
So what specifically distinguishes an enlightened business from a traditional one?

For one, enlightened companies and business leaders are driven to transform themselves and their clients. This energy of purpose infuses everything they do – and everyone they touch feels it. This creates an amazing relationship that goes far beyond what we typically think of as sales and marketing: trying to bribe, seduce or manipulate people into buying.

In short, an enlightened entrepreneur makes his or her deepest intentions CLEAR to employees, customers, allies and investors. And this creates real magic, as people respond enthusiastically to a higher mission, rather than tepidly to a short-term sales gimmick.

That helps you become an enlightened entrepreneur that people trust (and want to do business with). It’s both an inner shift and an outer one – affecting everything from how you position your brand to the products you offer.

And that is just one of many, many shifts needed to bring your business into alignment with your heart and soul in a way that also leads to real growth, impact and profitability.

The Enlightened Business Academy provides you with six months of immersion, support, teachings and concrete strategies to give you what you need to create a sustainable and successful heart-centered business. Nowhere else can you get the in-depth insights and practices from the premiere teachers of enlightened business, all in one affordable package.

It’s the training that all of us in the first wave of enlightened entrepreneurship wish WE had received when we were getting rolling. It will help you avoid the hundreds of expensive mistakes that we made, and empower you to grow organically and joyfully into your full potential.

The return on your investment can be enormous, because once you get the core fundamentals of enlightened business in place you can grown naturally and profitably into your full vision – delivering transformational products and services that can change the world.

Just to be clear, the Academy teachers are many of the SAME teachers that we at The Shift Network have learned from to create our own mid 7-figure enlightened business in just five years. So we’re giving you exactly what we’ve learned ourselves.

The Enlightened Business Academy is perfect
for you, if:

You want to create a thriving business that resonates with your true purpose – using step-by-step guidance to optimize how you run and grow your business.

OR

You already have a business and want to increase its financial sustainability and influence through proven methods of successful enlightened business leaders – especially online marketing that can allow you to double or triple your reach and impact.

The Enlightened Business Academy is different than other “toolkit” approaches that try to make you conform to a sterile, one-size-fits-all business mold, or is always enticing you with more dollar signs.

We know that you care about more than dollars – and yet, it’s also important to be financially savvy and have a clear understanding of how to drive profit and manage your business. It’s really about an integrated, full-spectrum, holistic approach to success in your mission and your personal life.

Our approach takes you on a journey that will help you grow from the inside out, bring your business into deep alignment with your true purpose, attract your ideal clients, and strategically develop sales and marketing approaches that are expressions of your soul – allowing the right customers to find you.

This course will help you create a business that not only leads you to thrive financially, but also emotionally, mentally and spiritually. And a unique part of this course is that each module will offer tools to help you embody the lessons and strategies that faculty share with you, so that you can walk confidently into your new way of running your business.

The Enlightened Business Academy is a potent transformational business training – which includes business and marketing strategies, content creation, branding, social media, sales, launch, sustainability, and other resources to help you embody the shift to a conscious way of doing business.

The knowledge, tools and templates given in each month’s training calls are worth many, many thousands of dollars to any business that applies this valuable information.

So you can rest easy knowing that you can build your business step-by-step, equipped with the information you need to know – when you need to know it!

Here’s how you and your business will benefit when you enroll in the Enlightened Business Academy – you’ll:

  • Align your work with your true purpose.
  • Multiply your effectiveness and income by focusing on your ideal clients.
  • Experience confidence and grace in your marketing, whether writing or speaking.
  • Feel relief from the overwhelm of social media marketing – with a simple and effective marketing checklist to guide you.
  • Refine your marketing message, so that it communicates the key benefits with compassion for your ideal clients, rather than feeling “sales-y.”
  • Experience forward progress as you go from "good ideas" to deliverable, sustainable, thriving programs for your customers.
  • Enjoy powerful marketing via your own clients’ testimonials, praise and referrals.
  • Create a finely-tuned, automated system for selling your services and products online.
  • Make a greater impact in the world by reaching more people with your message and passion.
  • Learn exactly what you need to know about online marketing.
  • Gain clarity on the specific transformation your customers will experience – helping to direct your business, simplify marketing and allow you to serve customers in the ways that create the deepest transformation.
  • Support your potential customers to say “YES” to what they need from you, rather than feeling you need to manipulate them into buying from you.
  • Give generously, without sacrificing your business goals, to build a true fan base that spreads your messages for you.
  • Free yourself from the delusion that you need to have all the answers so that you can create space for innovation and big ideas.
  • Bring clarity to your vision, so that staff and colleagues naturally resonate with your company’s purpose, and support the business – without wasteful and unnatural incentives.

And all of this happens because you are tapped into a tremendous intelligence that can take care of things in a better way than you can by yourself.

When you tune into that wisdom, and free yourself from the illusion that there is a separation between your business and your higher Self – you become more grounded, productive and profitable.

You begin living the truth that your work represents, which makes all the difference in finding your clients, and creating a thriving business.

Note that while we have six full modules of content, we also recognize that much of the learning, support and sharing that you do with each other is central to the realization of your biggest dreams. So we include integration and embodiment lessons, formation of Mastermind groups to provide peer support, and community networking in every aspect of the journey. And we strongly encourage you to share all YOU know from elsewhere – so we’re creating a strong, global learning community.

What You Will Learn – The Core Curriculum

Every module will be 1-month long, with two primary teaching and Q&A sessions featuring our expert faculty. Additionally, there will be two laser-coaching sessions in each module with Stephen Dinan, the founder and CEO of The Shift Network, who is one of the world’s top enlightened business experts and extremely effective at developing ideas and strategies for taking your business to the next level.

And at the end of each session, Holly Woods, Ph.D., Integral Master Coach™ and Director of Education at The Shift Network, will synthesize the module to support you in integrating the learnings into your business and life. Each module will build harmoniously upon the next, so that you’ll develop a complete, holistic understanding of the practices, tools and principles you’ll need to grow a successful enlightened business.

Module 1: Creating Divine Niche Clarity in Your Purpose-Driven Business

Faculty:
Stephen Dinan, The Shift Network
January 7, 28 (at 12:00pm Pacific)
Sage Lavine, Entrepreneurial Leadership Academy
January 14, 21 (at 2:00pm Pacific)

In this foundational module, Stephen Dinan and Sage Lavine will help you understand and apply some of the key practices that today’s top companies and leaders are using to grow their businesses and make a powerful, positive impact on society.

In this and future modules, Stephen will share his well-earned secrets for how to thrive as an entrepreneur, while building a company that aims to elevate the world. You’ll hear how he worked through many challenges to succeed in building a company that has heart and integrity. Stephen will blend his insights from the “outer game” of marketing, business development and enrollment, along with the “inner game” of upleveling your capacity as a leader. He’ll also do “laser coaching” to help participants take the next leap in business.

Sage will help you to claim your “Divine Right Client” niche by overcoming your fear of intimacy – so you can receive more clients by aligning authentically with your true purpose. She’ll support you in entering into deep connection and co-creativity, both with Spirit and other entrepreneurs, in a way that will open doors and bring lasting and sustainable income.

In this module, you’ll:

  • Create a storytelling template to turn your life’s journey into the heart of your marketing – letting your true essence shine through a story that sells.
  • Learn how to answer the question, “What do you do?” from a place of inner alignment that has people excited to learn more from you.
  • Learn to utilize key elements from your sacred life journey to create a blueprint for your entrepreneurial message that can help you masterfully and authentically package and describe the transformations you provide by.
  • Clear blocks that keep you from being seen so you become the leader that your soul is destined to be.
  • Put all the pieces of this formula together and discover how to live your “True North” and mission, and contribute to the world in the way you want!
  • Conserve energy and money by removing activities that don’t serve your business in finding and calling forth your “Divine Right Client.”
  • Learn strategies to approach your messaging in a consistent way that sends the right signals to your ideal partners and clients.
  • Develop methods to discern which programs and tactics are in alignment with your divine purpose.
  • See the creation of an enlightened business as a journey rather than a destination – allowing yourself to keep growing and evolving over time, without getting too far ahead of the market.
  • Learn how a conscious business can use their higher purpose to engage customers, employees and partners.
  • Use your Divine Audience information to supercharge your sales and marketing.
  • Connect with your heart’s truth, and develop messaging that speaks directly to people’s core needs and builds rapport.
  • Utilize the power of your divine guidance for making routine and strategic decisions.

About Sage Lavine:

Sage Lavine is the CEO of Conscious Women Entrepreneurs and host of the International Women on Purpose summits, reaching 30,000 conscious entrepreneurs around the globe. She teaches women entrepreneurs to fill their practice and create sustainable financial and conscious wealth through creating a business they love. Sage believes in purposeful entrepreneurship as a way to create world change toward social and ecological solutions. She also believes that every heart-centered business owner who gives back through humanitarian efforts is a step in the right direction for the planet. Sage also inspires her students to love themselves and each other SO much, that we can’t help but ALL succeed ... together.

About Stephen Dinan:

Stephen is the CEO of The Shift Network and a member of the prestigious Transformational Leadership Council and Evolutionary Leaders groups. As the former Director of Membership and Marketing at the Institute of Noetic Sciences, he was the driving force behind the Shift in Action program. He is also the author of Radical Spirit (New World Library), and a forthcoming book, Sacred America: Sacred World. Stephen directed and helped create the Esalen Institute’s Center for Theory & Research, a think tank for leading scholars, researchers and teachers to explore human
potential frontiers.

Module 2: Mastering the Tender Art
of Niching:
How to Gain Intimacy, Trust & Connection with Your Best Potential Customers & Clients

Faculty:
Mark Silver, Heart of Business
February 2, 11
Stephen Dinan
February 18, 25

This session with Mark Silver will build upon your now in-depth understanding of your personal purpose from Module 1, to further define your niche in ways that keep you centered in the heart of your business. Mark has helped thousands of business owners in the personal development, health and wellness arena (and many others) to align their purpose and uncover the ”jewels” that differentiate them from their competition – to design messages that resonate from their heart, while also creating successful offers.

Stephen Dinan will offer insights and strategies that helped him learn to speak to the ideal niche to turn The Shift Network into a successful entrepreneurial business, as well as provide individual laser coaching to participants.

In this module, you’ll:

  • Translate your higher purpose into a profound understanding of who your target audience is.
  • Discover that the true purpose of marketing is not just about attraction.
  • Uncover the 3 essential steps in communicating with your ideal client, and why that matters for marketing.
  • Begin to see how relationships are nurtured, and how long it takes to make a significant purchasing decision.
  • Learn how to communicate what you do in one compelling sentence.
  • Discover how intimacy and trust are created in a marketing message.
  • Shift the way you relate to your customer, from reactive to proactive.
  • Create strategies to funnel clients into your business with ease.
  • Build upon your unique gifts and areas of strength to create strategies that speak the language of your ideal client.
  • Get vulnerable with your customers in a way that cultivates loyalty.

About Mark Silver:

Mark founded Heart of Business in 2001, with the mission of helping people in small business who want to make a difference and need to make a profit. Since then, he and his team have worked with thousands of business owners globally, and he has authored seven different programs that make up an entrepreneurial wisdom academy. Mark’s guidebook, Unveiling the Heart of Your Business, integrates more than 5,000 years of spiritual tradition with down-to-earth, no-nonsense business practices to support the healing of your own split between business action, ethics and spirituality. A designated master teacher in his Sufi spiritual lineage, Mark earned his Masters of Divinity, and seamlessly integrates ancient spiritual teachings that nourish the heart with very specific, nitty-gritty details of how to get business done.

Module 3: Creating Your
Irresistible Offer

Faculty:
Lisa Sasevich, The Invisible Close
March 4, 11
Stephen Dinan
March 18, 25

In this module, Lisa Sasevich will cause you to shift your thinking from your audience and niche to get crystal clear on the transformation your clients will get as a result of working with you. Lisa helped many of her now six-figure clients create an irresistible offer by generatively building their personal “brand” of transformation that naturally invites clients to work with them.

Stephen Dinan will offer insights and strategies that helped to create a viable business model and irresistible offers at The Shift Network, as well as provide individual laser coaching to participants.

In this module, you’ll:

  • Discern what constitutes a valuable offer for your clients, as opposed to products.
  • Use this distinction to completely transform your entire business, from product definition to marketing to business systems.
  • Build powerful language that brings ease to your relationships with customers that you can use in every type of communication.
  • Give your prospects the opportunity to say “YES” to your offer – because they immediately see how it serves them.
  • Uncover the 3 questions to ask yourself that will make putting your offer together an absolute no-brainer.
  • Build desire among your clients starting with the first words out of your mouth.
  • Be amazed at the simplicity of crafting your offer based on the anticipated transformation your customers will experience.
  • Develop ease in sharing your offer with clients as you uncover their personal benefits.
  • Structure and present irresistible offers to help customers to BUY NOW.
  • Move people from the “MAYBE” position, where no action takes place, to the “YES” position, where they act.
  • Develop practices for innovation, fresh ideas and out-of-the-box thinking.

About Lisa Sasevich:

Lisa created a multi-million dollar home-based business with two toddlers in tow. She is the author of The Invisible Close, which teaches experts who are making a difference how to get out their message effectively and authentically. Lisa has assisted in the creation of many successful careers because she insists on guiding her clients in the building of systems that help their customers make a choice, take action, move forward and commit to something they desire. Lisa will show you how to share your wealth with the world, and thus receive the wealth that people have to share with you.

Module 4: Attract Customers
Without Struggle

Faculty:
Sharla Jacobs, Thrive Academy
April 1, 8
Stephen Dinan, The Shift Network
April 15, 22 (no class on April 29)

In this powerful module about attracting clients with heart, Sharla Jacobs will share a few simple and easy-to-use, heart-based principles to attract clients to your business quickly – and without being pushy. Sharla has coached more than 20,000 clients to become 6-plus figure earners, utilizing her Heartselling™ methods that were “downloaded” from the Divine and have become a powerful client MAGNET for their business.

Stephen Dinan will offer insights about marketing strategies that are used at The Shift Network to attract ideal clients that resonate with the true purpose of the company, as well as provide individual laser coaching to participants.

With Sharla’s guidance, you’ll:

  • Uncover the “8 Keys to Attract Clients without Struggle” and the “5 Elements of Heartselling.”
  • Recognize the divinity in yourself and in your clients.
  • Become curious about your clients’ challenges and concerns so you understand their pain points.
  • Learn the 3 magic questions that help you to deliver valuable, free consultations that turn client objections into paying clients.
  • Learn how to have conversations about money and dance with the concern, “I can’t afford it,” with integrity and effectiveness
  • Learn to use the 5 basic elements from Chinese medicine to better connect with yourself and your clients.
  • Create a holistic approach for leaning into your clients to support them in getting what they need from what you have, and being able to support them in saying “YES” to themselves.
  • Find out specifically what’s missing from your communication and mindset about selling so you can serve your clients more fully.
  • Approach your clients with generosity and service to help them become more curious.
  • Design your operation in a way that maximizes your strengths and creates a thriving lifestyle for you, personally.
  • Apply lessons from building a truly happy and heart-based company culture.

About Sharla Jacobs:

Sharla is an award-winning million-dollar mentor, and she and her husband, Jesse Koren, are two of the world’s leading authorities in helping coaches, practitioners and entrepreneurs add six figures to their income. They have taught their step-by-step system to over 20,000 people, and have gifted over six million dollars in scholarships to their own events, as well as contributed over $100,000 to causes they believe in. Sharla will give you the treasure map to increase your income and build a sustainable business.

Module 5: Heart-Based Marketing

Faculty:
George Kao, The True Livelihood Community
May 6, 20
Stephen Dinan, The Shift Network
May 13, 27

In this module, George Kao will help you gain confidence as a business owner that you are eternally safe and completely protected. You’ll discover how a heart-centered approach to your customers will bring you more clients and business without feeling threatened. George has worked with hundreds of clients and will generously help you create your own wisdom business with love and generativity.

Stephen Dinan will share insights about how the marketing strategies of The Shift Network are only useful because they come from the heart, as well as provide individual laser coaching to participants.

In this module, you’ll:

  • Learn how to take the larger perspective on what’s good for your soul and the souls of your customers.
  • Invest your time in the long-term to bring a return on consciousness, rather than a short-term return-on-investment approach.
  • Discover how to give from wise generosity, rather than total selflessness, in order to build true fans.
  • Strategize how to build authentic fans to garner support through referrals, promotion, crowdfunding and other resources.
  • Get clear about how others can access your assistance through different levels of services that you offer (free, barter, paid, etc.).
  • Learn how to vary the price of your offers to create more opt-ins at every level.
  • Let your audience reveal what it wants to be created and delivered, rather than forcing your vision onto your ideal audience.
  • Learn self-compassion to preserve your own work-life balance.
  • Recognize the benefits of focusing on authenticity, appreciation, learning and karma, rather than solely focusing on sales, comments, likes, fans, conversions or opt-ins.
  • Learn to build trusted networks of allies through genuine generosity and goodwill in ways that can lead to rapid expansion.
  • Turn around failures, mining them for gifts and opportunities for personal transformation.
  • Navigate the boundaries of personal sacrifice and self-care as you grow your business.
  • Balance decisions that are for the greater good, while also being wise with your personal and organizational resources.

About George Kao:

George is a trusted conscious marketing expert to over 500 clients – teaching the most productive online marketing methods for coaches, counselors, consultants, and those who are creating what George calls “wisdom businesses.” His mission is to dramatically raise the marketing effectiveness of people who deeply value integrity, service and sustainability. George has been building online communities for more than 10 years. In recent years, he’s become the go-to expert on how to productively use the Internet to get your message out to the people who would love to hire you for your services or buy your programs.

Module 6: The Enlightened Entrepreneurial Mindset: Becoming the Person You Need to Be to Manifest
Your Vision

Faculty:
Ryan Eliason, Social Entrepreneur
Empowerment Network
June 3, 17
Stephen Dinan, The Shift Network
June 10, 24

Ryan Eliason, one of the world’s top coaches for socially conscious entrepreneurs, believes that success is 90% psychological and 10% technical. In other words, it’s 10% skill and technical know-how, and 90% attitude, confidence, focus, determination and your inner “mental game.” Effective technical strategies are essential to success, but without addressing the psychological level, you’re only going to reach a tiny percentage of your potential. Mastering the art and science of “being” could lead to more success and satisfaction in business and life than you might imagine. It is perhaps the most critical element of business success.

Stephen Dinan will share insights about how his personal style as an entrepreneur evolved as he built The Shift Network, as well as provide individual laser coaching to participants.

In this module, you’ll:

  • Get clear on exactly who you need to be and the attitudes you need to embody in order to reach your vision.
  • Master the technology for transforming your attitude and your way of being.
  • Step into consistently being your best self – the person you need to be in order to achieve your vision.
  • Take on being unstoppable, unreasonable and playing full out.
  • Create a clear, comprehensive written list of both internal and external obstacles and challenges to achieving your vision.
  • Create a written plan for triumphing over each of those obstacles.
  • Identify your core limiting beliefs and apply a powerful proven technique for transforming them into more empowering beliefs.
  • Learn to identify the voice of your “gremlin” so that you are empowered to act from the inner knowing that this voice is not your truth.
  • Develop maximum synergy by designing launches and campaigns that align with the needs of partners and allies.
  • Keep honing your development as a leader – taking in feedback from wherever you can.
  • Navigate questions related to investment, board and long-term visioning.
  • Invite partners in a way that doesn’t diffuse your vision and purpose or undermine cohesion.

About Ryan Eliason:

Ryan Eliason’s mission is to empower socially conscious entrepreneurs to transform the world’s most pressing problems. As a teenager, Ryan Eliason co-founded Youth for Environmental Sanity, which has supported more than 675,000 young visionary leaders from 65 nations working on social change, human rights and environmental sustainability. Ryan believes that business can be a powerful force for transformation. In the last three years, over 50,000 people joined his Social Entrepreneur Empowerment Network, a rapidly growing global community of changemakers. His programs have empowered thousands of conscious entrepreneurs with the tangible skills and mindset shifts needed to expand the reach and positive impact of businesses that focus on a triple bottom line: People, Planet and Profit. He is now one of the world’s top trainers for social entrepreneurs and has hundreds of clients from 25 countries currently enrolled in his training programs.

Your "Enlightened Business Academy"
Bonus Collection:

In addition to the truly transformative teaching and integration sessions over the nine months, you’ll also receive these powerful bonuses with the world’s leading business visionaries and teachers. These bonus sessions are being offered to further complement what you’ll learn in the academy – and take your understanding and success to an even greater level.

The 9 Essential Practices of Peak leadership
6-Session Audio Course with Chip Conley
($397 value)

This program is designed to give you the key foundations to be the kind of leader that others respect, trust and want to work for. This will allow you to attract better talent, retain them and grow them into the kind of leaders who can grow your business for you. These are the single most important skills for success as an entrepreneur just starting out or a leader of an established company.

During this program, Chip will share step-by-step strategies for accessing your full leadership potential, which in turn, helps you unlock the genius in others. Chip’s leadership practices can lead to greater professional, financial, emotional, and even spiritual success, leading you to make a bigger contribution and create a more enduring legacy

You can become the kind of leader that others celebrate and trust. We’ll show you how with this program, which will:

  • Reveal the "PEAK practices" that successful leaders use and how you can adopt them.
  • Show how to create sustained growth in your organizations or teams.
  • Offer you a more comprehensive operating manual for business that is grounded in leading-edge psychology.
  • Help you foster the conditions for creativity, teamwork and excellence.
  • Provide keys to creating the conditions for people to live their callings – essential for breakthrough organizational success.
  • Understand the value of intangibles (the most important asset in the 21st century) and how to measure and apply them in a way that leads to success.
  • Hone your skill at moving between being a “transactional” to being a transformational leader.
  • Develop your skills at serving your customer’s higher needs, which builds sales and loyalty.
  • Create the sustainable foundations in your life for effective leadership (and great happiness).

Orientation:
The orientation is optional with the introduction of the PEAK principles being a pivotal part of the session. If you are very knowledgeable in the PEAK principles or have been taught by Chip in another workshop, then you can potentially afford to miss the orientation ... otherwise we highly recommend it, and the key subjects will include:

  • Chip introduces himself and gives a brief history of his experience as an entrepreneur and CEO as well as how he got introduced to mixing psychology and business
  • Overview of Maslow’s Hierarchy of Needs and how it can relate to the business world; Introduction of the Transformation Pyramid
  • Review the Relationship Truths Pyramid from Chip’s book, PEAK, and how it will be relevant to the course

Class 1:
In our first class, we will look at the foundations of PEAK leadership and how they relate to Abraham Maslow’s Hierarchy of Needs and address the two core practices: first, to embody an inherently positive view of human nature and, second, to create the conditions for people to live into callings. You’ll:

  • Review your own sense of human nature and how it shows up subconsciously and consciously in the workplace.
  • Learn how to create the right “psycho-hygiene” in a company or team, even in a recession.
  • Take a test that tells you whether you currently have a job, a career or a calling, and how you can apply these findings to others

Class 2:
In our second week, we’ll look at two practices that are particularly important in the 21st century: first, to promote and measure the value of intangibles, and second, learning to move fluidly between being a “transactional” and “transformational” leader. You’ll:

  • Do a diagnostic on your current business as to where value comes from: the tangibles vs. the intangibles.
  • Learn how to develop metrics for the intangibles in your business (employee meaning, customer evangelism, brand reputation, innovation spirit).
  • Discover how to identify and amplify the higher needs in those you are leading.
  • Understand what portion of your week is taken up by transactional tasks vs. transformational opportunities, and how to shift your focus.

Class 3:
In our third week, we’ll focus on how, as a leader, you connect internally and externally: first, to nurture, value and evolve organizational culture as your differentiator, and second, to calibrate the balance between “conscious” and “capitalism.” Benefits include:

  • Understanding how to inoculate a culture against fear and create the conditions for organizational health
  • Learning how to navigate an economic downturn and emerge with a stronger culture
  • Discovering how you can make a positive difference in the world while also making a difference on your bottom line
  • Understanding and applying the principles of “karmic capitalism” to your benefit

Class 4:
Our fourth week will focus on the next two practices for PEAK leadership: first, focus on your customer’s highest needs, and second, recognize the value of loyalty as a means to success. You’ll:

  • Discover the deeper motives and drivers in those with whom you do business and learning how to address those deeper motives.
  • Cultivate intuition in going beyond obvious needs to the unmet needs for customers (the 4 ways you can “mind-read” your customers).
  • Do a loyalty audit of your organization and learn how you stack up relative to others.
  • Learn how to foster long-term loyalty in customers (helping teach your company the lifetime value of a customer).

Class 5:
In our final class, we’ll focus on integrating what we’ve learned, applying it over the coming months, and understanding the last practice of PEAK leadership, “Lead to PEAK.” Benefits include:

  • Seeing how as a leader, you’re always a “sherpa,” carrying people forward by example
  • Learning how to incubate other leaders, and thus, replicate your successes
  • Becoming conscious of all the ripples that you make as a leader and making sure they align with your values
  • Creating daily practices that help you embody all the principles and practices offered in this course

Chip Conley:

In 1987, Chip Conley started his own hospitality company, Joie de Vivre (JDV), and, as the CEO for two-dozen years, grew it into the second largest boutique hotel company in the United States. Chip and his company’s time-tested techniques and transformational leadership practices have been featured in every major news outlet, including TIME, USA Today, Fortune andThe Wall Street Journal.

As the preeminent thought leader at the intersection of psychology and business, and a successful practitioner of emotional intelligence at work, Chip shared his unique prescription for success in his bestselling book, PEAK: How Great Companies Get Their Mojo from Maslow. Based on noted psychologist Abraham Maslow’s iconic Hierarchy of Needs theory, PEAK illustrates how business’s three key stakeholders – employees, customers and investors – are ultimately motivated by peak experiences that address their higher, unspoken needs.

Chip is a highly sought after speaker – from TED to INC to GOOGLE. He has been honored with the highest accolade in the American hospitality industry, the coveted ISHC Pioneer Award, and was one of four finalists for Hotels magazine’s "Corporate Hotelier of the World" award. The San Francisco Business Times named Chip the “Most Innovative CEO” – and JDV the "2nd Best Place to Work" in the entire Bay Area.

The Insider’s Keys to Successful Social
Media Marketing

Audio Session with Mari Smith

Success with social media is as simple as knowing how to bridge the gap between technical skills in the new media world and good, old-fashioned people skills. However, most businesses still have a long way to go. Technology is constantly changing; Facebook keeps iterating, and new social sites spring up daily, it seems. So, how do you keep up? Where should you focus for real, measurable results? And, how do you overcome your personal fears (and company-culture fears), rise above the noise, and make a significant impact using social media? In this dynamic session, renowned social media thought leader, Mari Smith, will reveal her secrets to building a large, loyal and profitable network using the social web.

You’ll learn:

  • The 2 best ways to create viral buzz while generating quality leads
  • A powerful fix to overcome the #1 fear that prevents brands and businesses from optimizing Facebook
  • 3 simple tweaks to make to your daily posts that instantly increases your reach and results

Mari Smith is one of the world’s leading social media strategists and widely recognized as THE top Facebook marketing experts in the world. She is author of The New Relationship Marketing and coauthor of Facebook Marketing: An Hour a Day.

Fast Company describes Mari as, “A veritable engine of personal branding, a relationship marketing whiz and the Pied Piper of the Online World.” Forbes recently named Mari as one of the top 10 Social Media Influencers, and Dun & Bradstreet Credibility named Mari one of the top 10 Most Influential Small Business People on Twitter.

Mari Smith’s background includes over 12 years in the fields of relationships, marketing and Internet technology, making social media her ideal arena. As a veteran in the genre, she travels the United States and internationally to provide engaging social media keynotes and in-depth training to entrepreneurs and corporations.

She frequently shares the stage with notable leaders and celebrities; previous co-presenters have included Sir Richard Branson, the Dalai Lama, Tony Robbins, Guy Kawasaki and Paula Abdul.

How to Write the Words that Attract, Invite and Inspire Your Ideal Clients to Take Action!
Audio Session with Michele PW

If you’ve been struggling with the hype and slime you see on other people’s websites and emails, you’re going to love this call with Michele PW, “Your Ka-Ching Marketing Strategist.” She specializes in writing copy that attracts, invites and inspires your ideal clients to raise their hand and say "YES" to working with you – no arm twisting allowed! In this special session, she’ll walk you through the foundation of how to craft copy on your websites and emails that both you and your clients love.

Michele PW (Pariza Wacek) is the owner of Creative Concepts and Copywriting LLC, a leading direct response copywriting and marketing company that caters to entrepreneurs and small business owners. Considered one of the hottest direct response copywriters and marketing consultants in the industry today, Michele is a contributing author to Entrepreneur Press Start Up Guide to Information Marketing and Trust Your Heart: Transform Your Ideas to Income, an Amazon bestseller.

And when you register by
Midnight Pacific on Saturday, November 1,
you’ll receive this additional bonus gift:

Early Enrollment Discount

Save $100 dollars off the regular price.

What People Are Saying About EBA faculty...

Stephen Dinan:

Being a loyal customer and fan of The Shift Network and knowing what it stands for, I jumped at the opportunity to receive a Strategic visioning and coaching session with its CEO, Stephen Dinan. Stephen was able to work with the outline of my vision and programs to provide me with so many possibilities of working with expansive ideas, which I found very exciting. I truly appreciate the clarity and guidance I have received from my strategic session with Stephen, which is helping me to make my vision a reality.
– Sasha Samy, author of the award-winning book Shadow to Light: Transformational Journeys From Abuse and Betrayal Through Empowerment

Stephen was a wizard going to the core of understanding my calling. He enabled not only my long-term vision, but helped me define my next steps. In addition he created an exciting, catchy phrase that captures my work, and that can be easily remembered. Thank you Stephen.
– Laurie Hyland

Stephen has helped me identify different aspects of my work that have the potential to generate income. I was so close to what I do that I did not even recognize the full value of all that I have accomplished. I am just starting my business and it has been a humbling experience to work with such a whole-centered master but I highly recommend his services for anyone who wishes to fulfill their highest life purpose!
– Suzanne Hubbard, creator of Evolutionary Destiny

Stephen has a remarkable ability to focus in with laser-like precision on the single most promising component of an idea, before laying out – in a practical straight-forward way – the steps to turn that idea into a winning business proposition.
– Ivan

Stephen Dinan played an instrumental role in the rapid growth of my business. He entered my world when my business was grossing around $50,000 per year and reaching 1,500 subscribers. Just a few years later we grossed $700,000 through online training and coaching programs that have reached more than 50,000 changemakers in 25 countries. Those are just the numbers. The more important thing to me is the profound positive difference we’re making for the planet. Stephen’s advice and support was a key to this success. Plus, he’s just an amazing human being. If you have the chance to work with him, it’s something I highly recommend.
-Ryan Eliason

Holly Woods:

It’s fabulous having Holly as facilitator during this course. I just finished listening to your summary and "exercises" for the first module – and your words broaden the concepts presented – you are invaluable!!!!
– Jeanette Meyer

Holly Woods comes with amazing experience in troubleshooting life situations. She has tremendous insight into human behavior and truly has your best interests at heart. Very tenacious in her desire to cultivate solutions, she guides her clients and friends through unchartered landscapes of life, mapping the way for others for continuous successful outcomes.
– Charles Antonini

I appreciate the review Holly Woods does during the Integration sessions. It helps consolidate the teachings.
– Richard Mathis

Sage Lavine:

When I first came into Sage’s practice to receive coaching, I was very much in alignment with my passions, but was really struggling financially. The energetic shifts around money and valuing my unique contribution that Sage facilitated me through, changed my life and business. Within a very short time I went from judgements about money, and thus, not having much of it, to attracting more than enough people who are happily paying for our services.
– Nicole Young

As a coach for the past 15 years, I’m sooooo picky about who I choose to learn from! They have to be masterful, warm, giving, aligned with Source, and a true subject matter expert. Sage Lavine absolutely fits every one of these. Sage’s telesummit training packed in so much valuable information, I added over 3000 people to my online WholeSpeak Summitand I’m having a blast. I simply wouldn’t even consider recommending hosting a telesummit without taking Sage’s course complete with a community of movers and shakers – worth the price of admission alone. Sage breaks it down step-by-step, with a deeply conscious approach. If you’re ready to go for it, it’s worth every penny – many times over!
– Jonathan Bender, The Authentic Entrepreneur Speaker Series

Mark Silver:

My whole attitude toward money and business shifted in a dramatic way – all the have-to’s and the shoulds just fell away, and I felt open-hearted freedom to just do what I want to do. My stress level is zero compared to what it was before. It’s exciting. If you just look at the financials I had a hit or miss income before, and now for the last three months I have doubled my monthly income at the minimum. That sure brings down the stress (chuckles.)
– LaShelle Charde, www.wiseheartpdx.org

Lisa Sasevich:

I want to tell you about one of the greatest discoveries in America today, and that’s Lisa Sasevich. She’s got some of the greatest ideas on marketing and sales of your own personal services. I’ve been in this business for 30 years. I’ve read thousands of books and articles, and I’ve written dozens of books myself, and I have NEVER seen such wonderful ideas that she has. I’ve spent hours and hours studying her and looking at her materials and incorporating her ideas into my own work, and it’s like a whole new breath of spring.
– Brian Tracy, World Renowned Success Expert and Bestselling Author of More than 50 Books

Lisa is the hottest ticket in the market right if you want to significantly increase your sales and revenues from the platform and in your business. The Invisible Closegets smack into the psychology of making the sales by presenting your products or services in a way that puts you in control and your prospects wanting to buy. If anyone buys her material, uses it and it doesn’t work better than the traditional methods out there... they must be presenting to a dead prospect!
– John Assaraf, New York Times Bestselling Author, The Answer and Having It All, CEO, Praxis Now, LLC

Sharla Jacobs:

I just spent a couple of days with Sharla and Jesse, and I have to tell you I am sort of awestruck at what they’ve created. If your dream is to seriously grow your business, and really design the life of your dreams – this is the place to be. What they’ve created is not only cutting edge technology, and all of the templates and pieces that you need to successfully grow your business, they’ve really put it together in a way that is so unique where you can start making money immediately, have a greater impact, and really, truly bring your gifts to the world.
– Marcia Wieder, CEO and Founder, Dream University

Jesse and Sharla are some of the most heartfelt and engaging trainers I know. They specialize in teaching holistic practitioners and coaches how to sell their services and build 6-figure practices... the most resistant to sales they could have chosen and their clients are successful as a result of their programs. You won’t be disappointed in the quality of the content, presentation or the number of sales if you bring them in as guest speakers.
– Satyen Raja,Founder of WarriorSage Training

George Kao:

George Kao gently helps conscious entrepreneurs connect our big visions with practical marketing reality. He jumps over jargon, clears confusion and leaves us with a sense of empowerment and action! Even if you only have the seed of an idea for a business, George envisions end results that bring ideas to life.
– Evelyn Fielding, Owner of marketingtheintangible.com

George teaches in a gentle, no-nonsense way that allows me the opportunity to make the best use of my time. I highly recommend his courses to make sure you are being efficient and effective with your social media marketing time!
– Garry Schleifer, Choice Magazine

Ryan Eliason:

I doubled my number of clients, doubled my income, and doubled my time off. Before coaching I had been stuck at a plateau for over two years, trying unsuccessfully to build my private practice. Ryan helped me get more strategic and step into taking confident, powerful, committed action. Coaching provided the structure, outline, and tools I needed to move through where I was stuck and I achieved even more than I thought was possible. I feel so lucky to get to do what I’m’ doing, and to do it with so much ease.
– Dr. Elizabeth Korza, ND, Berkeley Naturopathic Medical Group

When we first hired Ryan as our business coach, our start-up company was just a vision combined with a compelling business plan. Eleven months later we have given birth to a growing enterprise, with 30 full-time employees, a factory, a supply chain, and a product we’re proud to share with the world. In 2009, we reforested over 200 acres of Ecuadorian rainforest and helped provide right-livelihood to over 600 farmers. Launching a start-up is very demanding and I was out of balance when we started coaching. Ryan helped me to clarify and honor what was most important, and to delegate better. This helped me to stay balanced, healthy and connected to spirit. Ryan’s fundraising tips helped us raise over half a million in seed capital and his suggestions helped us bring more heart and connection to our board meetings. I am deeply thankful for the coaching experience, and rave about Ryan to everyone that asks. He truly cares about his clients and offers a unique balance of business intelligence and spiritual integrity.
– Tyler Gage, President, Runa

What EBA Grads are Saying...

The Enlightened Business Academywas helpful on various levels. The "beehive effect" of engaging with other conscious entrepreneurs is palpable in the live calls and has a lasting effect. The wide range of expertise and opinions offered weekly gives a person a lot of opportunity for clarifying one’s purpose how to manifest it.
– Richard Mathis, Rancho Nextia, Colima, Mexico

The EBA brought my whole understanding of business and in particular, marketing, to a new level of insight and expertise. I feel I have all the tools now to successfully launch and run my own coaching business. I feel grounded in solid knowledge and know where I can find additional resources or support if I need to. I would highly recommend this course to anyone wanting support with running or launching your own business.
– Katie, Seoul, South Korea

If you want to start your own conscious business, have already started, or just want to understand where business could go to step into new levels, this is a fabulous course. Stephen Dinan’s laser coaching alone is invaluable.
– Christine Doan, Queensland, Australia

If you want to be an Entrepreneur this course will do it for you. It covers everything from setting your inner landscape and attitude to the actionable steps to create successful structures and action in the outer world.
– Charmaine Treherne, Cape Town, South Africa

Join the Global Community

The Enlightened Business Academy not only offers some of the most advanced online teachings currently available, it’s also a thriving global community of learning and practice.

Join your fellow students and practitioners from across the world in the live interactive conference calls or in the custom online community – to support and learn from each other while you build successful businesses.

This international community is also at the leading edge of a global movement of people who are committed to manifesting a better world for all beings. This emerging planetary movement is rooted in an open heart and stands for the principles of enlightened business and reverence for all of life.

Here’s What You’ll Receive

Twelve 90-Minute Class Sessions with Guest Faculty (2 Per Module)

Experience a rare opportunity to be mentored by, and learn from, some of the world’s leading enlightened business experts, right from the comfort of your own home. Each class session offers cutting-edge content, plus coaching and practices to take your business to the next level.

Twelve 90-minute Class Sessions with Stephen Dinan and Holly Woods, to include Laser Coaching and Integration and Embodiment (2 Per module)

You’ll gain practical action steps and approaches to integrate the lessons from faculty into your body, heart and mind during the last session of each module. These integration and embodiment elements will help you retain the expert teachings and fully assimilate them into your business. And Stephen Dinan’s Laser Coaching will help you rocket your business to the next level, with powerful insights, strategies and growth ideas. During the Laser Coaching segments, he’ll work with one person at a time who presents their core challenges and receive strategies, advice and coaching rapidly on the challenges. Even if you are not in the focalizing role, you will learn a LOT from these laser coaching sessions.

Audio Recordings of Each
Session (24 Total)

After each class, the audio will be available to you to download in high quality MP3 format. This way you’ll never have to worry about missing a session, and you can listen anytime and anywhere – on your iPod, in your car, and at your convenience.

PDF Transcripts of Each Class Session (24 Total)

In addition to the high quality MP3 audios, you’ll also receive the entire class transcription in PDF format after each session is complete. This way you can review, print and highlight the most important insights and practices that you’ll learn.

30-Minute Interactive Group Practice Sessions (24 Total)

Following each class session, there will be a live 30-minute interactive practice session, where you will be placed in an intimate group with several other participants on the conference call – to interact, share and do additional practices to help further integrate the weekly lessons.

Support to Gather in Exclusive Mastermind Group with Other Course Participants

These small peer-based groups will meet at least twice per month to support your integration and evolution as a conscious entrepreneur. You’ll be grouped with people aligned with your stage of business development so you can learn from other’s successes and challenges, and create resonance with others who are called to reframe their businesses with the same new strategies you’ll be learning in the sessions with successful enlightened entrepreneurs. Mastermind instructional strategies will give you tools to potentially create lifelong business partners and friends who can grow with you as your business catapults to the next level of financial freedom.

Custom Online Community

Our exclusive Facebook community is the perfect place to continue your learning after each class. Here you can ask additional questions, interact with your fellow students, and get access to additional resources to take your learning experience to an even deeper level.

The Enlightened Business Academy
Bonus Collection

  • The 9 Essential Practices of Peak Leadership
    6 Session Audio Course with Chip Conley
  • The Insider’s Keys to Successful Social Media Marketing
    Audio Session with Mari Smith
  • How to Write the Words that Attract, Invite and Inspire Your Ideal Clients to Take Action!
    Audio Session with Michele PW
  • And when you register by
    Midnight Pacific on Saturday, November 1,
    you’ll receive this additional bonus gift:

  • Early Enrollment Discount
    Save $100 dollars off the regular price

An Unprecedented Opportunity to Grow
Your Business

We, at The Shift Network, feel deeply honored that these renowned teachers and business leaders have chosen to partner with us for this LIVE online and personal academy. As you may know, this is a rare opportunity to learn directly and be personally supported by some of the world’s most celebrated visionaries and mentors of enlightened business, within a community of like-minds and hearts who are doing this transformative work of expanding enlightened businesses.

Through this powerful, LIVE format, you’ll not only save time and money on retreat costs (plus travel, accommodations and meals – which would cost thousands of dollars), you’ll also be able to benefit from these incredible teachings and practices from the comfort of your home – at your own pace!

If you are serious about creating a successful business and want best practices to help you bring your offers to the world, you owe it to yourself – and our entire planet – to join this one-of-a-kind intensive academy.


Choose Your Payment Option:

$167 + 5 payments of
$267
1 payment of
$1397
Save $105

Your satisfaction is 100% guaranteed!

Your satisfaction is 100% guaranteed! If you don’t absolutely LOVE the Enlightened Business Academy course – or don’t feel that it meets your needs, please let us know within 14 days after the course start date and we’ll happily issue you a refund.

Frequently Asked Questions

Q: What is a virtual course?
A: It’s a great way to engage live teachings and each other from the comfort of your home! All you need is a phone line (or an equivalent voice service). If there is more than one person in your household taking the course, you will each need your own line. We use MaestroConference to make it just like an in-person event, where you can ask questions, participate in groups, and deepen your exploration of the course themes.

Please note that dialing MaestroConference from your phone is a regular toll call to California, and your telephone service provider will charge you according to your existing long-distance calling plan. You can also use Skype credit/subscription or Google Voice to dial in to MaestroConference, and you’ll need to use your virtual keypad to enter your PIN and to indicate that you want to ask a question. Other options include calling cards and discount long-distance carriers, and we also have a webcast which is free to use from anywhere in the world.

Q: Can I get benefit from the course if I miss the live classes?
A: Absolutely! You can download the recordings and transcripts of all course sessions from our online media archive, so you never need to worry about missing live calls. You can also engage the full community and leaders on our private community website.

Q: Can you tell me about the Private Course Group?
A: We will have a private community group for all course participants on Facebook that will support you in making connections with others, sharing insights, engaging in discussions, completing homework assignments and exchanging information about events and other activities that can supplement your transformational journey. You’ll have the ability to share your experiences, projects, and growth throughout the Course.

Q: Are there scholarships available for this Training?
A: Yes, we always make a certain percentage of spaces available for partial scholarships, giving preference to those in developing countries or doing important but underpaid work to which they can apply the training material immediately. If you would like to apply for a scholarship, please review our guidelines, which include a link to our online application form.

Q: What is your refund policy?
A: Your satisfaction with The Shift Network and this course is our highest priority! If you find that the course is not meeting your needs, please visit our support site and submit a request at support.theshiftnetwork.com so that we can address your concerns. We offer a satisfaction guarantee for a full two weeks so that you can try out the course risk-free. The deadline to receive a full refund is before the start of the third class on Jan 21st, 2015. To request a refund please click on this refund request form and fill out a short form about the reasons for your return. Your request will be processed within three days and we will send you a personal reply on the status of your refund.

Q: How can I reach Customer Support?
A: Please visit our Customer Support Center, where you should be able to find the answer to your question or the solution to a problem. And if you can’t, you can submit an online request form and we’ll get right back to you.

Q: What are the benefits of telling my friends to join the program?
A: You can sign up as an Affiliate of The Shift Network and receive 20% for anyone that you introduce who registers for the virtual event. If you bring five friends into the event, you can cover your own! Register at theshiftnetwork.com/affiliate and you’ll receive a promotional link to use.


Choose Your Payment Option:

$167 + 5 payments of
$267
1 payment of
$1397
Save $105